With/Stand





SCOPE
Brand Identity / Logo Design
SUMMARY
Rihanna’s Clara Lionel Foundation needed a brand identity to reflect the distinct importance of a new climate resiliance initiative.


I created a wordmark as dynamic nature of the subject matter. The logo signifies vulnerability and strength, balancing urgency with optimism.




▲ Full word mark + icon variant






▲ Brand texture and color palette







MY ROLE(S)
Logo design

DESIGN TEAMAgency: Critical Mass







Interested in working together? Get in touch to schedule a walk-through of my work.




WORK /



Capabilities



Design Systems Digital brand & UI systems

Mobile + Fintech Mobile payments, PFM

Web Design Collected web design

Product



Norwegian Redesign Ecomm UX/UI

Amex Serve Apps Product design UX/UI

Bellhop Assistant Voice Chat/TV UX/UI

Nike+ Running App Mobile UX/UI


Brand



Wove Brand identity system

With/Stand Brand identity

Leaps Experiential activation

Logos+Lettering Custom type & graphics